Category: Marketing-Direct
Customer retention is the holy grail of the marketing world. This article will cover the methods you can use to keep your customers coming back over and over again.
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Marketers must become true customer advocates, using retention marketing programs to prove your brand’s loyalty to the customer, not the other way around. This approach delivers unexpected value to customers who reward you with increased revenue, profits and ROI.
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I Sent You a Letter… Did You Reply?: True Tales of a Junk Mail Whiz (Paperback)
By Henry Cowen
$24.50
4 used and new from $18.59
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First tagged “direct marketing” by Bernie L. Malonson “B. Malonson”
Customer tags: marketing, direct marketing,…
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The DMA 2005 Statistical Fact Book (DMA 2005 Statistical Fact Book - The Definitive Source for Direct Marketing Data) (Paperback)
By Direct Marketing Association
First tagged “direct marketing” by A. Raptis
Customer tags: 2005, direct marketing, marketing data,…
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Permission Marketing: Turning Strangers Into Friends And Friends Into Customers (Audio CD)
By Seth Godin
$13.60
32 used and new from $11.08
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First tagged “direct marketing” by B. Newman “Los Angeles Website Designer”
Customer tags: marketing, direct marketing, sales, business, internet…
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